McDonalds Adverts vs Reality

Gavin WrenFood Opinion Pieces, The World of Food

McDonalds medium fries UK advert
My local neighbourhood is plastered with McDonalds adverts. I pondered whether it's an attempt to overcome the proliferation of chicken shop takeaways offering £1 kids meals, which are abundant in this part of East London. These chicken joints make McDonalds look positively expensive and have the added bonus of resepctfully calling their customers 'bossman'.

This advertising is probably targeted near to the large drive-by McDonalds situated around the corner, in the hope that the sight of massive Big Mac on a bus shelter will cause people to enter a zombie-like state, marching tirelessly with rolled-back eyes until they reach the shiny touchscreen ordering altar of this global corporation, where their bloodlust for fast food can be sated.
McDonalds. The Truth.
Disliking McDonalds can be quite fashionable, especially in oh-so-virtuous middle class bubbles of foodie culture, but I'm not that person. As a…

Mince Pies – Burn After Reading

Gavin WrenFood Opinion Pieces, The World of Food

Mc Donalds vs Mince Pies
Now that Christmas is merely a hazy memory akin to my recollection of the precise location that I last parked my car, I feel the need to do a post-mortem analysis on the whole sorry affair, focusing in particular on a cornerstone of the festive foundations; mince pies. It’s a Deal, it’s a Steal. On the second day of January this year I was re-stocking our pantry at the local comestibles super-emporium when I picked up a pack of six mince pies that had been reduced to 10p. The store in question was still trying to shift an enormous pallet load of the things, but these pies were hanging around like the mate that seemingly doesn’t want to leave after staying over the night so just moulds himself into the sofa eating crisps instead. Unfortunately, you can’t reduce the price of your friend to the point that he’s so cheap…