Bloggers Are a Bunch of Self Seeking Idiots

Gavin WrenFood Blogging, The World of Food

Bloggers are self seeking idiots and people taking photos of art, rather than looking.
But first, let me clarify something – I love blogging.

I think it’s one of the most fulfilling, engaging and self-nurturing things that I’ve ever done in my life. I’ve found the process of creatively developing my own ideas, designs, words and photographs, without any client briefs, deadlines or meetings utterly liberating on a creative level. Having the freedom to write whatever the hell I want, whenever I want, has been beautifully empowering.

During two and a half years of blogging, I’ve written thoughts and feelings that I didn’t realise were inside me. I’ve transcended the world of keen amateur photography to become a professional food photographer. Through attending events and meeting people, I’ve gone back to university, to study a Masters degree in Food Policy. My personal and professional world has changed unreservedly, purely as a result of pursuing blogging.

Therefore, I believe that blogging as a personal indulgence... come and read more...

How to Write a Cookbook

Gavin WrenCookbook Reviews, The World of Food

The view from Random House offices
I was recently invited to a blogger morning hosted by The Happy Foodie, a unique event held at the headquarters of Penguin Random House, home to the work of some of food writing’s greatest names including my personal hero, Mr Ottolenghi. The November sun shone across the rooftops of London, showcasing the spectacular view from the Penguin Random House offices, but there were greater treats in store for us shortly afterwards. The highlight of the show was a series of interviews with a few key authors from the Penguin Random House stable, where these food-obsessives would be talking about the journey to publishing their books. It goes without saying that the event was there to raise the profile of these authors, yet the the event taught me something else, something really important about blogging and how to write a cookbook. It showed me that if you want to…

Should There be a Bloggers Code of Ethics?

Gavin WrenFood Blogging, The World of Food

Should There Be a Bloggers Code of Ethics?
Elizabeth at Rosalilium.com, in her YouTube video on the subject posed the question, should there be a bloggers code of ethics? After spending some time thinking about it, I’ve put together my response to what I feel is a very important subject within the world of blogging. Should There be a Bloggers Code of Ethics? My initial reaction is that yes, there should be, because there’s often questions over the behaviour of bloggers, which is a sad position to be in. However my rebellious, contrarian self also feels that the essence of being a blogger is that we don’t have rules, because we’re independent voices and so don’t have to conform to any charters or regulations, that’s the whole point of being a blogger. Somewhere along the boundary of these two positions is the slightly more delicate subject of ethics. A lot of the points raised by Elizabeth are those…

How to Use Crowdfire and be Authentic

Gavin WrenFood Blogging, The World of Food

we sell followers how to use crowdfire
The best way to use Crowdfire? Want to know the best way to use Crowdfire? Want the most efficient way to maximise your social networks? I’ll tell you the secrets behind it and how implementing it will effect your social media and your blog’s readership. In this post I’ll lay bare everything I’ve learned about using Crowdfire to build followers. It starts with one important thing to remember. One major rule to follow. Don’t use Crowdfire. Or, for that matter, don’t use any other tools that allow you to indiscriminately bulk follow or unfollow people. That’s the best way to use it in my opinion. Just don’t. Why not? I NEED followers! Because it utterly undermines the context of social media, which is supposed to be social. Using an automated tool to bulk follow, message or contact lots of people is not social, it’s precisely the opposite, flying in the…